Charleen & Ellie's Football Fever

PROJECT TITLE: Charleen & Ellie's Football Fever CLIENT / BRAND: RTÉ / Radio Telefís Éireann RELATIONSHIP: Production partner - Straywave ROLE: Creative Direction, Concept Development, Storyboarding, Art Direction, Shoot Direction, Filming, Production Management, Editing, Motion Graphics, 2D Animation, 3D Animation, Compositing, Colour Grading, Delivery / Rollout ABOUT: Created for RTÉ / Radio Telefís Éireann, this work involved developing complete visual identities for broadcast programming, from logo design and title sequences to on-air graphics, motion assets and reusable programme elements. I translated the character and tone of each programme into a consistent visual language, combining typography, graphic design, live action, animation and compositing to create flexible identities that could work across an entire broadcast package. The work also demanded a strong understanding of broadcast craft and technical delivery, ensuring graphics were clear, robust and reliable in a live television environment. The result was motion design built not simply as an opening sequence, but as a practical visual system supporting the programme throughout its on-air presentation.