elfc - Life at elfc
ELFC
PROJECT TITLE: ELFC - Life at elfc CLIENT / BRAND: ELFC RELATIONSHIP: Via agency, Total Digital ROLE: Creative Direction, Concept Development, Scripting, Treatment Writing, Storyboarding, Art Direction, Shoot Direction, Filming, Producing, Production Management, Editing, Motion Graphics, 2D Animation, 3D Animation, Compositing, Colour Grading, Sound Design, Delivery / Rollout ABOUT: Created for ELFC via Total Digital, this flagship brand film was developed to tell a clear, confident brand story for investor, recruitment and internal audiences. I led the project end to end across concept, scripting, creative direction, production management, editing, motion design and rollout, with Jetpack Jungle supporting filming. The final film blended live action and motion to simplify a complex, compliance-aware brief, with platform-specific cutdowns delivered across LinkedIn, YouTube, web, presentations and internal communications, and the project was later nominated for Best Use of Video at the Digital Media Awards Ireland.